Check out my first LIVE CASE STUDY and watch me build a 300,000+ page site! I show everything – domain, Google analytics, SEO strategy...

The Man Who Sold the Web Blog | Category Archive | SEO


Archive | SEO RSS feed for this section

Social Media is the New SEO.

6 Jul

For any of you who read up on or practice SEO techniques, you know this: the past year and an half has been rough. Google has been releasing major algorithm update after update — each having momentous changes to search engine results. Many businesses have lost their rankings overnight.

Google’s intentions, of course, are good — but the actual results have been horrible. What has resulted is almost an chaotic penalizing of sites. Countless completely whitehat sites have been penalized. The casualties of war, I guess — and Google has admitted to this. Furthermore, Google has also admitted to the existence of Negative SEO, which I find appalling.

The net result is SEO has become an unreliable way to promote your website. I have, unfortunately, learned this first hand.

A more reliable method is Social Media Marketing. For my web startup, the majority of my online marketing methods focus on social media channels.

The premise behind Social Media Marketing is to remain top of mind.

When you log into your Facebook or Twitter or LinkedIn account, you are bombarded with a live, constantly changing feed of updates.  Therefore, to capture your social audience’s attention, you need to constantly provide relevant, engaging updates.

This is difficult. It requires a lot of time and effort.

To address this, I am actually working on launching a new service for webmasters.  This service will put your Social Media Marketing (as well as a good part of your Internet Marketing) on AUTOPILOT.  The techniques used will be completely whitehat. The premise of my service is to automate a lot of what you ought to be doing manually to promote a successful online business.

More on this as the service gets more fleshed out and closer to launch.

Pandalized!

5 Sep

Has your site lost considerable organic traffic after Google’s notorious series of Panda updates?  Well, you’re not the only one.  Check out this compilation of traffic statistics for big name sites that have been “pandalized.”

The list of big name sites include the likes of…

  • eZineArticles.com (stats shown in the image above)
  • HubPages.com
  • FindArticles.com
  • ArticlesBase.com
  • Mahalo.com
  • ShopWiki.com
  • AllBusiness.com
  • ChaCha.com
  • Answers.com
  • eHow.com

Notice anything interesting?  [...]

What is Google Panda?

7 Aug

Last week, I listened to a very interesting and educational webinar about Google Panda.  It was hosted by Guerilla of DripFeedBlasts.

Anyway, for those who want to learn more about the ambiguous topic of Google Panda and its impact on SEO, I highly recommend you check out this video.  Enjoy.

dave

Here’s a live case study with some eye candy. Case of the supermodels.

4 Aug

About a week ago, I stumbled across what may very well be the holy grail of search keywords.  These are keywords that, according to Google AdWords Keyword Tool, have the lowest possible competition (i.e. competition score of 0) and receive tens, if not hundreds, of thousands of local monthly searches.

I am referring to this as the holy grail, because we’re not  talking about a small handful of search keywords.  I’m not talking 5, nor 10, nor even 50 search terms.  I’m referring to hundreds upon hundreds of these keywords that you can dig up in the matter of 30 minutes.

Now, don’t worry.  This is not an eBook sales page and I’m not selling you anything.  You won’t need to spend $17 to discover what this big “secret” is all about.

So what is this holy grail? [...]

This is a great backlink indexing service comparison case study.

29 Jul

I stumbled across this backlink indexing service case study quite randomly.  He compares 7 services from both an indexing results and economical perspective.  These are the service providers:

[...]

Put the SEO Matrix on autopilot.

25 Jul

Back in March, I wrote an article on my 4-tiered backlinking structure called the SEO Matrix.  The article illustrated how I constructed the “SEO Matrix” backlinking structure.

Many people asked me if I used any SEO tools.  And, back then, my response was somewhat ambiguous and complicated.  Part of the process was automated, part of it was manual, some was done by myself, and lot was outsourced.

Over the past couple months, I have been experimenting with various SEO services to try and automate the SEO Matrix.  I found one in particular that has taken care of 90% of the work for me.  It’s an automated service called Link Pushing.  (Note, this is an affiliate link, but is a sincere endorsement.)

The Link Pushing service pretty much creates the first 3 tiers of the SEO Matrix for you.  Check out their link structure diagram.

Similar, no?  For comparison, this is my SEO Matrix diagram: [...]

New case study. Let’s test out Backlinks Genie.

18 Jul

Backlinks Genie is a SEO tool that I came across a few days ago.  It looks incredibly promising for automating the creation of multi-tiered backlink structures.  So, I thought, let’s test this baby out–and make it a live case study while I’m at it.

A couple disclaimers.  One, all the links to BackLinks Genie use my affiliate link.  (Why not?)  So, if you do sign up, I appreciate signing up through me. :)   Two, this is my first time testing this out, so it will be very much trial and error.  However, since I do have a lot of experience with SEO and building multi-tiered structures (see SEO Matrix), I have a good handle on how one should leverage this tool.  Third, this will be a short case study.  I’m thinking, 1-2 months.  Hopefully, I can use what I learn from this case study in my next case study, which will be creating a site from scratch (like my first case study).

What is Backlinks Genie?

Backlinks Genie is a SEO tool that allows you to create backlinks on a daily basis.  Each day, you can create a batch of links from a menu of 6 options:

  • 1,000 Blog Comments
  • 2,000 Xrumer profiles (these are forum profile links)
  • 1,000 Social Bookmarks
  • 100 PR4+ Profile Linkwheel
  • 10 Web 2.0 Properties
  • 100 Article Directory Submissions

[...]

Here’s my 10K Guarantee.

18 Jul

While most 300K Job Search In-a-Box sites have experienced spectacular indexing results, there have been isolated exceptions.  I want to eliminate these exceptions!

Therefore, I am introducing a new promotion: My 10K Guarantee.  This new promotion is for new Hosted Solution customers only and it goes like this:

  • By the end of month 2, I will guarantee 10K pages indexed for your site.
  • If your site doesn’t reach 10K pages, I will refund your first 2 months.

Here’s the fine print (in normal size font):

  • This is only for the Hosted Solution (as I need to ensure the script is properly installed).
  • You must send me an email once your domain is registered and pointed to my server (2 month count begins from this email).
  • To ensure best indexing results, you must complete all available text blocks within the first week and email me when this is complete.
  • Get in on this promotional offering here: 10K Guarantee promotion.

[...]

21K in 21 Days (my latest free eBook).

8 May

Last week, I took the results from the first 21 days of my live SEO case study, analyzed it, and compiled everything (data + analysis) into a book, 21K in 21 Days.  This is another free guide, which you can download here.

Here is some of what you will find in the book:

  • Day-by-day update log – so you can see indexing growth rates and plateaus
  • Detailed analytics — screenshots taken from Google Analytics
  • Key insights
  • Site architecture/design

  • SEO strategy

I think many people may find the “Key insights” section the most interesting part of the book, because I highlight insights that counter conventional “wisdom” about Internet Marketing.  So, I’ve reproduced most of that section below here (for those too lazy to download the book). [...]

Black Hat SEO. Everyone does it, so should you?

29 Apr

Black hat SEO is a topic that has been getting a lot of media attention, as of late.  The term black hat SEO refers to manipulating Search Engine results using “unethical” means. Here’s more info on the top from Wikipedia.

A couple days ago, this article was published: Sequoia Fails to Spot Milanoo’s Black Hat Tactics Before Investing.  It details how a fashion start-up, Milanoo, backed by the most well known Venture Capital firm, Sequoia, engaged black hat tactics to rank itself for 4 keywords:  “cheap dresses” (rank 2), “evening gown” (rank 1), “cheap wedding dresses” (rank 1), and “summer dresses” (rank 2).    In terms of Google AdWords spend, these 4 terms and spots are worth $200K/month.

It’s quite an interesting read and makes you question how you can successfully compete with someone engaging in black hat.  (In case you’re wondering, I consider the SEO Matrix methodology white hat.)

So, are only the more daring, budding start-up sites engaging in black hat techniques?  Certainly not!  The New York Times published a great article just two months prior on the wide use of black hat by well known Fortune 500 companies. [...]

| TheManWhoSoldtheWeb.com

I'll send you an email when there's exclusive or important news. Subscribe below.

© Copyright 2011-2017.   TheManWhoSoldtheWeb.com