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The Man Who Sold the Web Blog | Category Archive | Autoscale

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HousingMaps, an autopilot, value-add site with the potential to autoscale.

7 Apr

A couple days ago, I posted an article about autoscaling via an API.  (I suggest you read that article first, as it provides some context for this discussion.)  In this article, we’ll examine a site that adds tremendous value, is on complete autopilot, and gets all its content from other sites.   The unfortunate thing is… it doesn’t autoscale.

The site is HousingMaps.  Have a look.


Here’s an easy way to autoscale. Use an API.

5 Apr

So, you want to autoscale your site.  Now what?

A great and easy way to autoscale is to leverage another site’s API. What’s an API, you ask?  An API, or application program interface, is, as defined by Wikipedia, a particular set of rules and specifications that a software program can follow to access and make use of the services and resources provided by another particular software program that implements that API.  Okay, now let’s translate that into English.  An API is a tool that big sites (e.g. Google, Wikipedia, eBay, Amazon) create to allow other sites (i.e. think your site) to easily access their data.

Here are some examples.  Amazon and eBay affiliate sites all use APIs provided by Amazon and eBay.  That’s how they are able to extract all the product info they need for their own spin-off sites.  This is also how sites integrate Google Maps–by leveraging the Google Maps API.

Now, how does this help you autoscale?

An API is the doorway between your site and your site’s content.  This means you essentially don’t need to create any data yourself, because all the data you need is already created for you.  You just need to go through the API (i.e. the doorway) to get the data being requested by your site’s visitor.  […]

The business of digital books. Why should you be in it?

27 Mar

Before you continue, take a look at this blog post by Bob Cringely. It’s titled Parrot Secrets and tells a story of a guy making over $400,000 a year selling ebooks about parrot training.

Done?  Don’t cheat and skip ahead. 🙂

Now, let’s tie the brilliance of selling a digital book to our autoscale, autopilot, value-add model.  […]

Here’s to new beginnings.

21 Mar

The inaugural post.  How exciting.

In this first post, I’d like to introduce the objectives of this blog.  This blog will focus on helping hard working individuals build autoscale, autopilot web sites that add value. Allow me to elaborate…

  • Autoscale – Almost every site I build has over 5K pages. Many have over one million. These are not pages that are manually created. That would take forever. Autoscale sites organically scale in size. They are designed this way. An example of an autoscale site would be a niche search engine. For every search performed, a new page with unique content is created. Another example is a social bookmarking site. With each new user, a profile is created; with each submission, several new page are created; as submissions accumulate, archive pages are created. Therefore, with time, more and more pages are naturally created. From a SEO and monetization perspective, there are immense advantages to having a site of scale—especially one that scales automatically.
  • Autopilot – Sites on autopilot require minimal upkeep. They become a source passive, residual income. This is just like rental properties—except this is virtual real estate. (Thinking of 4-Hour Work Week?) Whether you are looking to have a lifestyle job, or just to free up time to start your next project, there are clear advantages to having a site that runs on autopilot.
  • Add Value – For an online business to be truly sustainable, it needs to add true value at the end of the day. It should have a value propostion that offers tangible convenience to your visitors. A blog that spins articles (mostly into gibberish) for the sole purpose of creating affiliate leads ads no value. In fact, it is spam.

With the above 3 criteria, a number of sites and business models are ruled out. We’re not after the small WordPress blog (not autoscale!). We’re not after the VC-backed Internet startup banking on the IPO (not autopilot!). We’re not after Pay-per-Click arbitrage (no value add!).

With all that said, I’m sure topics and themes will deviate as this site and blog evolves.  If there are specific subject matter if you have interest in, please feel free to suggest it here.

Don’t worry, the content will be newbie friendly.  In fact, I am creating content specifically for beginners.

Thanks for reading.



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